7 Things I Learned From Marketing Cobot Grippers
In the three years I’ve been working at Robotiq, I’ve been responsible for marketing several products, including the Robotiq parallel grippers. At first, I thought that since they’re made for manufacturing environments, the marketing would be all about the specs. Was I wrong! Let me tell you what I learned. 1. Design matters You might …
7 Things I Learned From Marketing Cobot Grippers Read More »